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Google Ads Campaign Types | Expert Campaign Management | AdLeadz Solutions Manchester
From Performance Max to Search Campaigns - we optimize all Google Ads campaign types to deliver maximum ROI for Manchester businesses. Each campaign type serves a unique purpose in your digital marketing strategy.
8
Campaign Types Mastered
9
Google Certifications
340%
Average ROAS Increase
5
Max Clients (Personal Attention)
8 Google Ads Campaign Types - Expertly Managed for Manchester Businesses
8 Google Ads Campaign Types - Expertly Managed for Manchester Businesses
Each campaign type serves a specific purpose in your digital marketing strategy. We'll recommend the perfect combination based on your business goals, target audience, and budget.
🚀 MOST POPULAR
Performance Max Campaigns
Performance Max Campaigns
Google's most advanced campaign type using AI to optimize across all Google properties - Search, Display, YouTube, Gmail, Discover, and Maps. Perfect for Manchester businesses wanting maximum reach with minimal management.
✅ Best For:
E-commerce stores with product feeds
Lead generation across multiple channels
Brand awareness + conversions
Businesses with conversion tracking setup
Expected Results:
Reach: +200% Conversions: +45% ROAS: 4.5x+
🎯 FOUNDATION
Search Campaigns
Search Campaigns
Target customers actively searching for your products or services on Google. The foundation of most successful Google Ads strategies with the highest intent traffic.
✅ Best For:
High-intent keyword targeting
Local Manchester businesses
Professional services
Immediate lead generation
Expected Results:
CTR: +60% CPC: -25% Quality Score: 8+
🔥 TRENDING
Demand Gen Campaigns
Demand Gen Campaigns
Google's newest campaign type designed to create demand and drive action across YouTube, Discover, and Gmail. Perfect for visually engaging Manchester businesses.
✅ Best For:
Brand awareness + conversions
Visual product showcasing
Audience expansion
Creative-driven campaigns
Expected Results:
Reach: +150% Engagement: +80% CPM: -30%
🛒 E-COMMERCE
Shopping Campaigns
Shopping Campaigns
Showcase your products directly in Google search results with images, prices, and store information. Essential for Manchester e-commerce businesses and retailers.
✅ Best For:
E-commerce stores with product feeds
Retail businesses with inventory
Manchester shops with online presence
Product comparison shopping
Expected Results:
Visibility: +120% Sales: +85% ROAS: 6x+
👁️ AWARENESS
Display Campaigns
Display Campaigns
Reach potential customers with visually engaging banner ads across millions of websites, apps, and Google properties. Perfect for brand awareness and remarketing to Manchester audiences.
✅ Best For:
Brand awareness campaigns
Remarketing to website visitors
Visual product showcasing
Audience expansion
Expected Results:
Reach: +300% Brand Recall: +70% CPM: -40%
📹 YOUTUBE
Video Campaigns
Video Campaigns
Engage Manchester audiences with compelling video ads on YouTube and across Google's video partner sites. Perfect for storytelling and demonstrating products or services.
✅ Best For:
Brand storytelling
Product demonstrations
YouTube advertising
Video remarketing
Expected Results:
Views: +250% Engagement: +90% CPV: -35%
📱 MOBILE
App Campaigns
App Campaigns
Promote your mobile app across Google's largest properties including Search, Play, YouTube, and Discover. Perfect for Manchester businesses with mobile applications.
✅ Best For:
App installs and downloads
In-app action promotion
App engagement campaigns
Mobile-first businesses
Expected Results:
Installs: +180% CPI: -45% Retention: +60%
🤖 AUTOMATED
Smart Campaigns
Smart Campaigns
Simplified Google Ads campaigns that use machine learning to optimize your ads automatically. Ideal for small Manchester businesses wanting hands-off campaign management.
✅ Best For:
Small local businesses
Limited time for management
Simple campaign objectives
First-time advertisers
Expected Results:
Setup Time: -80% Automation: 95% ROI: 3.5x+
Explore Individual Campaign Types
Explore Individual Campaign Types
Deep dive into specific campaign types with our detailed guides
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Important Notice: Google Ads Restrictions
Some industries and business types may be subject to specific Google Ads restrictions or limitations. These restrictions can affect:
- Campaign setup time
- Ad approval process
- Advertising capabilities
- Required certifications or documentation
We recommend discussing any known advertising restrictions during your consultation. For more information about Google Ads policies and restrictions, please contact us.
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